Maximize Conference and Seminar Profits – Record Seminars and Conferences
Putting together a seminar or a conference is hard work. There is so much that goes into it and yet many people leave off an important part – recording the results. Not only have you invested time and money into creating the content, you have invested time and money to get people there that are interested in your topic. They also have content (their conversations) that are valuable.
Recording Seminars and Conferences – Building Your Assets
It isn’t just about keeping an audio version for yourself. Nope – you can capitalize on your efforts too. There are always people that are unable to attend. How much better would your customer relations be if you could offer them an audio copy of the seminar for a reasonable fee. Don’t see it as losing a participant, see it as gaining a baby-step with a future participant.
You may be thinking that recording a high quality version of the seminars is just too hard. Well, you would be wrong. With the right equipment and a bit of forethought you can get a great audio capture of your seminar and the discussions. Not only that, you can quickly offer the audio online or in various formats (CDs, MP3, etc). That’s the key – get it out there quickly so that people are eager to buy.
Record Seminars and Conferences With Consent
This is not legal advice, as I am not a lawyer. So, check with a lawyer and figure out what you need to do to get consent from your participants. You want to be free to use their discussions without any royalty or limitations. Not that you need to hide this from anyone – this is fairly standard fair stuff – just make sure you cover your basis.
Choosing The Right Equipment
A great gadget for capturing conferences and seminars is the Zoom H2 Handy Portable Stereo Recorder. It is quick to set up, provides good quality, and has features that you may have a hard time finding in more expensive models (like 4 mic capsules).
